NAT NODARI

Digital Designer and Leader

Since 2013

(About)

Leading design to transform complex challenges into value for people and businesses.

Natalie Nodari acts as a design leader with 13 years of experience creating digital products for brands like Coca-Cola, Dasa, Porto Seguro, GOL, and Smiles. With a background in Product Design and a foundation in Information Systems, she works at the intersection of design, technology, and business, generating value for organizations. Recognized by the book La Tina and awarded by the IF Design Award and Customer Summit, she is currently Design Director at Môre.

People Development

Career Paths

Skill Development

Leadership Growth

Strategy focused on individual growth, skill development, and career progression. Measured through metrics such as capability evolution, internal mobility, and talent retention.

Design at Scale

Design Ops

Design System

Design Metrics

Definition of a scalable design operating model focused on efficiency, reuse, and predictability. Managed through metrics such as velocity, throughput, and rework reduction.

UX Governance

Experience Principles

Decision Models

Quality Control

Definition of experience governance with clear quality and consistency standards. Measured through metrics such as NPS, CSAT, task success rate, and adherence to standards.

Product Strategy

Innovation Strategy

Discovery Practices

Outcome Metrics

Alignment of experience design with business strategy, guiding product decisions toward value and outcomes. Driven by metrics such as conversion, retention, and revenue impact.

AI Strategy

AI Integration

AI Use Cases

AI Adoption

Definition of AI guidelines across design and product to drive efficiency and scale. Monitored through metrics such as productivity, cycle time, and delivery quality.